Estratégias discursivas de paternidades cuidadoras em perfis autobiográficos no Instagram

Discursive strategies of caregiver paternity in autobiographical Instagram profiles

Authors

DOI:

https://doi.org/10.31501/esf.v1i25.13297

Keywords:

Communication. Consumption. Masculinity. Paternity. Care.

Abstract

The purpose of paper is to map enunciative operations present in the consumption convocation for successful paternity in
autobiographical Instagram profiles for caregiver fathers. In these productions, discourses about successful male models are
reproduced and act in the construction of a type of caring father. Our interest lies in observing which discursive models of masculinity does this father-caregiver respond to and what type of relationship does it establishes with hegemonic masculinity.

Author Biography

  • Eliza Bachega Casadei, Escola Superior de Propaganda e Marketing (ESPM), São Paulo, SP, Brasil

    E-mail: elizacasadei@yahoo.com.br

Published

2022-11-17

Issue

Section

Comunicação e estudos biográficos

How to Cite

Estratégias discursivas de paternidades cuidadoras em perfis autobiográficos no Instagram: Discursive strategies of caregiver paternity in autobiographical Instagram profiles. (2022). Esferas, 1(25), 415-436. https://doi.org/10.31501/esf.v1i25.13297